Suburb Data with Damien & Jeremy

Episode 32 looks at information overload and why the answer is not to ignore data, but to focus on the right data. Damien and Jeremy explain how analysis paralysis often comes from uncertainty, poor quality information and conflicting marketing rather than simply having too much information.
They discuss how investors can judge the source of the information, understand whether there is a vested interest, and focus on data that genuinely relates to supply and demand.
The episode also covers some practical ways to reduce risk, including favouring established property, being cautious with oversupplied unit markets and large areas of vacant land, avoiding small single industry towns and being wary of markets that may be near the end of a strong growth run.
The takeaway is simple. More information is not the problem. The real challenge is knowing which information matters, filtering out the noise and using reliable data to make better decisions with confidence.
Episode Highlights:
00:00 - Introduction
01:42 - Too much info
02:19 - Curing analysis paralysis
03:23 - How to identify good information
03:36 - Biased advisors
06:26 - How you filter information
08:22 - How you interpret information
09:21 - How to avoid disaster
19:40 - Summary
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Got questions or feedback?
Email us: PODCAST (AT) SUBURBDATA.COM.AU
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Viewer Favourites
👉 Q&A with Jeremy Sheppard: Entering/Exiting Markets, Buyers Agents, Suburb Selection and More - https://youtu.be/nrxq5l2MIuw
👉 How to Analyse a Property Market - https://youtu.be/TMgvL07LzXs
👉 DSR Success Rate - https://youtu.be/tSBtiD1BLqo
👉 Demand to Supply Ratio Tutorials - https://www.youtube.com/playlist?list=PLWD8h9iMOyGi7zCG37dRhAxXows2SZw7-
=============================================================
DISCLAIMER:
Please be aware that the content presented in this video is for general informational purposes only and does not constitute financial advice.
• The information provided is not tailored to your individual circumstances, and we do not consider your specific financial situation.
• It is strongly recommended to consult with a qualified financial advisor or professional before making any financial decisions based on the content of this video, as we have neither offered nor provided legal, financial, or taxation advice to the Listener, Reader, or Viewer.
• We do not hold an Australian Financial Services Licence as defined by section 9 of the Corporations Act 2001 (Cth) and are not authorised to provide financial services.
• Any actions taken by viewers based on the information in this video are at their own risk.

In episode 64, Damien and Jeremy break down the October market data and examine how Australian property conditions are changing across both houses and units.
They look at the impact of higher interest rates, recent tax changes, rising stock on market and longer days on market, with Brisbane and Perth showing some of the clearest signs of cooling after strong recent growth.
The episode also compares market cycle timing across the capitals, highlights why Melbourne, Sydney and Canberra may offer longer term opportunities, and explains why Darwin continues to stand out on several demand and affordability metrics.
Damien and Jeremy also discuss why units are currently holding up better than houses in some markets, why investors need to be more selective than in recent years, and why past growth should not be used on its own as a forecast for the next cycle. The takeaway is simple. Some markets are cooling, but not all opportunities have disappeared. Investors need to focus on current supply and demand, price point, time horizon and the individual market rather than broad national headlines.
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Got questions or feedback?
Email us: PODCAST (AT) SUBURBDATA.COM.AU
=============================================================
Viewer Favourites
👉 Q&A with Jeremy Sheppard: Entering/Exiting Markets, Buyers Agents, Suburb Selection and More - https://youtu.be/nrxq5l2MIuw
👉 How to Analyse a Property Market - https://youtu.be/TMgvL07LzXs
👉 DSR Success Rate - https://youtu.be/tSBtiD1BLqo
👉 Demand to Supply Ratio Tutorials - https://www.youtube.com/playlist?list=PLWD8h9iMOyGi7zCG37dRhAxXows2SZw7-
=============================================================
DISCLAIMER:
Please be aware that the content presented in this video is for general informational purposes only and does not constitute financial advice.
• The information provided is not tailored to your individual circumstances, and we do not consider your specific financial situation.
• It is strongly recommended to consult with a qualified financial advisor or professional before making any financial decisions based on the content of this video, as we have neither offered nor provided legal, financial, or taxation advice to the Listener, Reader, or Viewer.
• We do not hold an Australian Financial Services Licence as defined by section 9 of the Corporations Act 2001 (Cth) and are not authorised to provide financial services.
• Any actions taken by viewers based on the information in this video are at their own risk.

In episode 62, Damien and Jeremy answer listener questions covering infrastructure, units versus houses, land to asset ratio, cheap versus expensive markets and the role of broader economic forces in property growth.
They examine areas around Western Sydney Airport, including Austral and surrounding suburbs, and explain why major infrastructure alone does not guarantee stronger capital growth when future housing supply remains significant.
The episode also looks at why units in markets such as Perth and Townsville have delivered strong growth despite having lower land value, and why no single metric should be used in isolation. Damien and Jeremy compare stronger markets with different property types, discuss how investment timeframes can influence the choice between houses, townhouses and units, and explain why cheaper markets can be more resilient during downturns without always outperforming.
The takeaway is simple. Investors need to consider strategy, affordability, supply and demand, and multiple data points rather than relying on one property feature or market narrative.
Austral - https://research.suburbdata.com.au/shared/1B1F20DA98301A1C57EB3DDD5E7DC2D8
Perth SUA - https://research.suburbdata.com.au/shared/171A5E52ACD107C7C86B9228737E12E3
Townsville SUA - https://research.suburbdata.com.au/shared/EBA8E4D91895085D311D1A271DEA9EBB
Episode Highlights:
00:00 - Introduction
00:37 - Question 01
12:18 - Question 02
19:11 - Question 03
24:52 - Question 04
26:05 - Question 05
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Got questions or feedback?Email us: PODCAST (AT) SUBURBDATA.COM.AU
=============================================================
Viewer Favourites👉 Q&A with Jeremy Sheppard: Entering/Exiting Markets, Buyers Agents, Suburb Selection and More - https://youtu.be/nrxq5l2MIuw👉 How to Analyse a Property Market - https://youtu.be/TMgvL07LzXs👉 DSR Success Rate - https://youtu.be/tSBtiD1BLqo👉 Demand to Supply Ratio Tutorials - https://www.youtube.com/playlist?list=PLWD8h9iMOyGi7zCG37dRhAxXows2SZw7-
=============================================================
DISCLAIMER:Please be aware that the content presented in this video is for general informational purposes only and does not constitute financial advice.
• The information provided is not tailored to your individual circumstances, and we do not consider your specific financial situation.• It is strongly recommended to consult with a qualified financial advisor or professional before making any financial decisions based on the content of this video, as we have neither offered nor provided legal, financial, or taxation advice to the Listener, Reader, or Viewer.• We do not hold an Australian Financial Services Licence as defined by section 9 of the Corporations Act 2001 (Cth) and are not authorised to provide financial services.• Any actions taken by viewers based on the information in this video are at their own risk.

UPDATE: This episode doesn't cover the 2026 Federal Budget changes to capital gains tax and negative gearing. These are now law and start 1 July 2027. See "What's changed" below.
 
Episode 31 challenges the old advice to buy property and never sell. Jeremy and Damien explain why capital growth usually arrives in short bursts rather than consistently over decades, and why holding an underperforming property can create a significant opportunity cost.
The episode breaks down the real decision investors need to make by comparing the expected growth they could miss by staying put against the cost of selling and reallocating their equity into a stronger market.
Using historical examples across Sydney, the Sunshine Coast, Perth and Hobart, they show how the growth difference between markets can sometimes be large enough to outweigh capital gains tax, stamp duty, selling costs and the effort involved in buying again. They also explain why this strategy is not suitable for every investor, particularly where the tax liability is already very high.
The takeaway is simple. Never sell is not a rule. Investors should reassess their portfolio and consider selling when the expected opportunity cost comfortably exceeds the cost of moving their equity elsewhere.
Episode Highlights:
00:00 - Introduction
01:13 - The big discovery: Growth cycles
02:40 - Opportunity cost
03:35 - Exit cost
05:24 - Capital gains tax
09:04 - Re-entry costs
12:00 - Past example 1: Sydney vs Sunshine Coast
13:18 - Past example 2: Sydney vs Sunshine Coast
17:02 - Past example 3: Perth vs Sunshine Coast
19:26 - Past example 4: Perth vs Sunshine Coast
21:01 - Past example 5: Perth vs Sydney
23:29 - Past example 5: Perth vs Hobart
27:12 - Past example 6: Brisbane vs Hobart
27:57 - Why sell, draw on equity instead?
32:44 - We are not licensed
35:02 - Why "experts" say never sell
39:01 - When should investors sell?
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Got questions or feedback?Email us: PODCAST (AT) SUBURBDATA.COM.AU
=============================================================
Viewer Favourites👉 Q&A with Jeremy Sheppard: Entering/Exiting Markets, Buyers Agents, Suburb Selection and More - https://youtu.be/nrxq5l2MIuw👉 How to Analyse a Property Market - https://youtu.be/TMgvL07LzXs👉 DSR Success Rate - https://youtu.be/tSBtiD1BLqo👉 Demand to Supply Ratio Tutorials - https://www.youtube.com/playlist?list=PLWD8h9iMOyGi7zCG37dRhAxXows2SZw7-
=============================================================
DISCLAIMER:Please be aware that the content presented in this video is for general informational purposes only and does not constitute financial advice.
• The information provided is not tailored to your individual circumstances, and we do not consider your specific financial situation.• It is strongly recommended to consult with a qualified financial advisor or professional before making any financial decisions based on the content of this video, as we have neither offered nor provided legal, financial, or taxation advice to the Listener, Reader, or Viewer.• We do not hold an Australian Financial Services Licence as defined by section 9 of the Corporations Act 2001 (Cth) and are not authorised to provide financial services.• Any actions taken by viewers based on the information in this video are at their own risk.

Episode 30 challenges the old property investing rule of “location, location, location” and argues that timing matters far more. Using decades of historical growth data across Sydney, Melbourne, Brisbane and Perth, Jeremy and Damien show how leadership repeatedly changes between markets, with some cities booming while others stagnate or even decline over the same period.
Over the long term, growth rates tend to converge, but over shorter periods the differences can be enormous and create major opportunity costs for investors who enter the wrong market at the wrong time.
The episode also explains why investors should continue reassessing their portfolios rather than assuming a good location will outperform forever. The takeaway is simple. A location is not permanently good or bad. What matters most is identifying where demand is exceeding supply now and getting the timing right.
 
Episode Highlights:
00:00 - Introduction
00:58 - Time levels out
02:49 - Major cities: 5-year growth race
04:35 - Major cities: Second 5-year growth race
05:00 - Major cities: Third 5-year growth race
06:33 - 2005-2010 changes
07:31 - 2010-2015 changes
08:09 - Summary: Every city
10:02 - Major cities: Full history
11:47 - What it means?
13:34 - Best long-term growth
17:30 - Conclusion
 
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Got questions or feedback?Email us: PODCAST (AT) SUBURBDATA.COM.AU
=============================================================
Viewer Favourites👉 Q&A with Jeremy Sheppard: Entering/Exiting Markets, Buyers Agents, Suburb Selection and More - https://youtu.be/nrxq5l2MIuw👉 How to Analyse a Property Market - https://youtu.be/TMgvL07LzXs👉 DSR Success Rate - https://youtu.be/tSBtiD1BLqo👉 Demand to Supply Ratio Tutorials - https://www.youtube.com/playlist?list=PLWD8h9iMOyGi7zCG37dRhAxXows2SZw7-
=============================================================
DISCLAIMER:Please be aware that the content presented in this video is for general informational purposes only and does not constitute financial advice.
• The information provided is not tailored to your individual circumstances, and we do not consider your specific financial situation.• It is strongly recommended to consult with a qualified financial advisor or professional before making any financial decisions based on the content of this video, as we have neither offered nor provided legal, financial, or taxation advice to the Listener, Reader, or Viewer.• We do not hold an Australian Financial Services Licence as defined by section 9 of the Corporations Act 2001 (Cth) and are not authorised to provide financial services.• Any actions taken by viewers based on the information in this video are at their own risk.

In episode 61, Damien and Jeremy examine whether interest rate cuts really drive property prices higher, or whether that idea is being overstated. Looking at decades of historical data, they compare the RBA cash rate with national capital growth and find that while lower rates can support borrowing capacity, confidence and buyer demand, the relationship with property growth is relatively weak and inconsistent.
The discussion also explores why rate cuts cannot fix poor suburb selection, oversupply or weak local demand, and why investors should pay closer attention to fundamentals such as stock on market, days on market, vacancy rates, affordability and supply versus demand.
The takeaway is simple. Rate cuts can help, but they do not override poor fundamentals. Strong investors follow the data rather than relying on the RBA to create growth.
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Got questions or feedback?Email us: PODCAST (AT) SUBURBDATA.COM.AU
=============================================================
Viewer Favourites👉 Q&A with Jeremy Sheppard: Entering/Exiting Markets, Buyers Agents, Suburb Selection and More - https://youtu.be/nrxq5l2MIuw👉 How to Analyse a Property Market - https://youtu.be/TMgvL07LzXs👉 DSR Success Rate - https://youtu.be/tSBtiD1BLqo👉 Demand to Supply Ratio Tutorials - https://www.youtube.com/playlist?list=PLWD8h9iMOyGi7zCG37dRhAxXows2SZw7-
=============================================================
DISCLAIMER:Please be aware that the content presented in this video is for general informational purposes only and does not constitute financial advice.
• The information provided is not tailored to your individual circumstances, and we do not consider your specific financial situation.• It is strongly recommended to consult with a qualified financial advisor or professional before making any financial decisions based on the content of this video, as we have neither offered nor provided legal, financial, or taxation advice to the Listener, Reader, or Viewer.• We do not hold an Australian Financial Services Licence as defined by section 9 of the Corporations Act 2001 (Cth) and are not authorised to provide financial services.• Any actions taken by viewers based on the information in this video are at their own risk.

Shared Links
Capital Cities: House Marketshttps://research.suburbdata.com.au/shared/E4EEB4E408BF72BD027E81281F4D7072
House Markets: 3-Month Changehttps://research.suburbdata.com.au/shared/18368BEBF2DE0D7CEFC933E898A51F39
Capital Cities: Unitshttps://research.suburbdata.com.au/shared/8AD3311D6D2720C2B508158070359F9E
Capital City Units: 3-Month Changehttps://research.suburbdata.com.au/shared/4ECE6E9ABB9CD240FEE80F985DDAA9E3
Got Questions or Feedback?
Email us: PODCAST (AT) SUBURBDATA.COM.AU
Viewer Favourites
👉 Q&A with Jeremy Sheppard: Entering/Exiting Markets, Buyers Agents, Suburb Selection and Morehttps://youtu.be/nrxq5l2MIuw
👉 How to Analyse a Property Markethttps://youtu.be/TMgvL07LzXs
👉 DSR Success Ratehttps://youtu.be/tSBtiD1BLqo
👉 Demand to Supply Ratio Tutorialshttps://www.youtube.com/playlist?list=PLWD8h9iMOyGi7zCG37dRhAxXows2SZw7-
=============================================================
DISCLAIMER
Please be aware that the content presented in this podcast is for general informational purposes only and does not constitute financial advice.
• The information provided is not tailored to your individual circumstances, and we do not consider your specific financial situation.
• It is strongly recommended that you consult with a qualified financial adviser or professional before making any financial decisions based on the content of this podcast, as we have neither offered nor provided legal, financial or taxation advice to the Listener, Reader or Viewer.
• We do not hold an Australian Financial Services Licence as defined by section 9 of the Corporations Act 2001 (Cth) and are not authorised to provide financial services.
• Any actions taken by listeners or viewers based on the information presented are at their own risk.

Episode 29 challenges the way property experts apply Warren Buffett’s famous advice to “be greedy when others are fearful.” Using more than a decade of online search data and decades of historical price movements, we test whether buying into fearful property markets actually produces stronger future growth.
The results show the opposite pattern, with markets displaying stronger buyer demand and positive momentum generally delivering better growth over the years that follow.
The episode also explains why property behaves differently to shares, including the dominance of owner occupiers, slower transaction speeds and significantly higher entry and exit costs.
The takeaway is simple. In Australian property, fear is not automatically an opportunity. The better strategy is to recognise where demand exceeds supply and buy into a seller’s market rather than assuming falling prices are a bargain.
Episode Highlights:
00:00 - Introduction
01:53 - Share investing vs property investing
02:59 - Measuring fear & greed
03:34 - Online search interest
05:10 - Online search interest vs 3-year growth
07:31 - 1-year price growth vs next 3-years growth rate
11:36 - 1-year growth vs next 5-years growth rate
12:34 - Examples
16:42 - More problems
20:13 - Conclusion
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Got questions or feedback?Email us: PODCAST (AT) SUBURBDATA.COM.AU
=============================================================
Viewer Favourites👉 Q&A with Jeremy Sheppard: Entering/Exiting Markets, Buyers Agents, Suburb Selection and More - https://youtu.be/nrxq5l2MIuw👉 How to Analyse a Property Market - https://youtu.be/TMgvL07LzXs👉 DSR Success Rate - https://youtu.be/tSBtiD1BLqo👉 Demand to Supply Ratio Tutorials - https://www.youtube.com/playlist?list=PLWD8h9iMOyGi7zCG37dRhAxXows2SZw7-
=============================================================
DISCLAIMER:Please be aware that the content presented in this video is for general informational purposes only and does not constitute financial advice.
• The information provided is not tailored to your individual circumstances, and we do not consider your specific financial situation.• It is strongly recommended to consult with a qualified financial advisor or professional before making any financial decisions based on the content of this video, as we have neither offered nor provided legal, financial, or taxation advice to the Listener, Reader, or Viewer.• We do not hold an Australian Financial Services Licence as defined by section 9 of the Corporations Act 2001 (Cth) and are not authorised to provide financial services.• Any actions taken by viewers based on the information in this video are at their own risk.

Episode 28 challenges the idea that a property market can become too hot to invest in. We explain why strong buyer competition, fast sales and prices moving above previous benchmarks are not warning signs in themselves, but symptoms of demand exceeding supply.
The episode also looks at why some professionals may avoid hot markets, including the difficulty of securing property and the failure of bargain hunting strategies when competition is intense. Using Sydney as a historical example, we show how avoiding an overheated market can create a significant opportunity cost.
The takeaway is simple. Hot markets are not the problem. Cold markets with weak demand and little growth are the ones investors should fear.
Episode Highlights:
00:00 - Introduction
00:48 - Reasons why people label a suburb "too hot"
02:15 - Cold, Goldilocks, Hot
03:35 - What is hot?
04:57 - Conclusion
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Got questions or feedback?Email us: PODCAST (AT) SUBURBDATA.COM.AU
=============================================================
Viewer Favourites👉 Q&A with Jeremy Sheppard: Entering/Exiting Markets, Buyers Agents, Suburb Selection and More - https://youtu.be/nrxq5l2MIuw👉 How to Analyse a Property Market - https://youtu.be/TMgvL07LzXs👉 DSR Success Rate - https://youtu.be/tSBtiD1BLqo👉 Demand to Supply Ratio Tutorials - https://www.youtube.com/playlist?list=PLWD8h9iMOyGi7zCG37dRhAxXows2SZw7-
=============================================================
DISCLAIMER:Please be aware that the content presented in this video is for general informational purposes only and does not constitute financial advice.
• The information provided is not tailored to your individual circumstances, and we do not consider your specific financial situation.• It is strongly recommended to consult with a qualified financial advisor or professional before making any financial decisions based on the content of this video, as we have neither offered nor provided legal, financial, or taxation advice to the Listener, Reader, or Viewer.• We do not hold an Australian Financial Services Licence as defined by section 9 of the Corporations Act 2001 (Cth) and are not authorised to provide financial services.• Any actions taken by viewers based on the information in this video are at their own risk.

In Episode 59, Damien and Jeremy revisit how property investors should analyse markets in 2026 and whether anything has fundamentally changed over the past few years.
They cover the role of supply and demand, how DSR 3 is used to assess investment potential, why relying on a single metric can be dangerous, and how factors such as population growth, yield, recent data and statistical reliability should actually be interpreted.
The episode also looks at how investors can avoid over filtering, how to assess the right property within a strong suburb, and why land to asset ratio still matters when choosing what to buy. Using historical examples, they show how high and low ranked markets performed over different time periods and explain why strategy, price point, time horizon and risk profile should guide how you use the data.
The takeaway is simple. Better investing comes from combining the right data, understanding what it actually means and avoiding the temptation to build a strategy around one favourite metric.
Episode Highlights:00:00 - Introduction00:47 - What makes the property market grow?02:10 - Has anything changed in property market analysis?04:07 - What's the DSR 3?07:45 - Can investors rely too heavily on one metric?11:18 - How much weight should investors put on recent data?13:39 - How do you know if the data is reliable?15:36 - How to avoid buying the wrong house in a strong suburb?25:29 - How has AI changed property analysis?26:47 - What is the biggest mistake investors make when using data?32:37 - Conclusion
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Got questions or feedback?Email us: PODCAST (AT) SUBURBDATA.COM.AU
=============================================================
Viewer Favourites👉 Q&A with Jeremy Sheppard: Entering/Exiting Markets, Buyers Agents, Suburb Selection and More - https://youtu.be/nrxq5l2MIuw👉 How to Analyse a Property Market - https://youtu.be/TMgvL07LzXs👉 DSR Success Rate - https://youtu.be/tSBtiD1BLqo👉 Demand to Supply Ratio Tutorials - https://www.youtube.com/playlist?list=PLWD8h9iMOyGi7zCG37dRhAxXows2SZw7-
=============================================================
DISCLAIMER:Please be aware that the content presented in this video is for general informational purposes only and does not constitute financial advice.
• The information provided is not tailored to your individual circumstances, and we do not consider your specific financial situation.• It is strongly recommended to consult with a qualified financial advisor or professional before making any financial decisions based on the content of this video, as we have neither offered nor provided legal, financial, or taxation advice to the Listener, Reader, or Viewer.• We do not hold an Australian Financial Services Licence as defined by section 9 of the Corporations Act 2001 (Cth) and are not authorised to provide financial services.• Any actions taken by viewers based on the information in this video are at their own risk.